What Do You Look For In A Web Design Company?

Published on Monday, 31 December 2012 18:13

Holly Petherbridge

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Are you looking for a web design company to update an existing website or build a new one? Trying to find a web designer can be overwhelming, especially for those who have never worked with one before. It’s no longer a service offered by only a few. The vast amount of available designers can make the selection process overwhelming, especially if you have no recommendations to go by. What do you look for in a web design company?

Are experienced web designers better?

In many cases, experienced workers do a much better job. Web design is an area where this should not be the only factor in determining which designer will be chosen for the job. Yes, having experience gives a reputation to fall back on, but it does not promise the latest in design. For those of us who know a bit about technology, then you should know that changes and updates keep the computer programming and design world continuously advancing. A company which has been around for many years may not have designers who have kept up with all of these advancements. If you are looking for a website which will compete with the “here and now” don’t use experience as the only factor in determining which web design company you will choose.

Companies which employ young designers may bring some of the latest cutting edge knowledge into your website design. Often, the young designers have finished school or have taken classes to build up their resume. While having the latest in education may offer a new approach, it alone is not a deciding factor. Look for a blend of both experience and fresh practices; but most importantly, check out their accomplished works.

A good web designer will have portfolio of accomplished work.

Like any other builder, looking at accomplished projects will be a great help in deciding which company to go with. Their portfolio should consist of live sites that work. Look through their works. Are the sites diversified? Do you see a range of work which speaks to the company designer’s capabilities? Is the vision you have for your website reflected in any of what you see? Does the designer have their own personal website?

A designer’s own website is a great point of reference.

How better to measure a designer’s work than by looking at the website they designed for themselves? Ask questions and expect answers. Any good web design company will answer your questions. The client’s perspective is the focal point in the initial design. Talk about the design process, what it entails and how much your opinion matters.

Does the company offer someone experienced in HTML, CSS and/or Javascript? These are all skilled areas you should expect a great web design team to have under their belt. There are additional skilled areas to look for as well.

• Is there someone who knows PHP, Flash or Ajax?
• Are the designers well-versed in SEO?
• Do they have access to quality content writing?
• Is there someone with experience in graphics creation?

Be aware that your web design company may not offer one person to do it all. They may have a team of professionals performing tasks in their areas of expertise. Sub-contractor may be brought in to give the client the best in a particular area. It is not a sign of weakness, but a sign of good business practice.

Holly Petherbridge

As an elementary teacher, I had always encouraged my students to write more. I find myself falling back on my own teaching techniques to share what I know about building and rebuilding personal finances.

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